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November Newsletter

November 2021

Content We Think You'll Love   How To Create a Killer Editorial Calendar (And Why) Learn what an editorial calendar is, when you need one, what the benefits are and how to create your own custom calendar quickly and easily with free downloadable templates.   Why Your Content Strategy Should Be Documented & How To Do It What is a documented content marketing strategy? Why is it important to document your content plan? Learn answers to these questions and advice on getting started.   Why Legal Marketing on YouTube is Important Promoting your law practice has a lot of different components, but don't overlook the value of legal marketing on YouTube. Here's why it's important and how to do it.   Legal Marketing, Social Media and TikTok TikTok is growing by leaps and bounds, but can it really work for lawyers? The answer is yes. Just follow these tips.   How to Approach Medical Marketing on TikTok TikTok is growing rapidly and the video platform is now the seventh-largest social network in the world. Learn how to leverage this with medical marketing on TikTok.   Tips for Good Medical Marketing on YouTube Medical marketing on YouTube can be a great way to promote your office, but how do you do it well and stay true to your profession? These tips will show you how.   SEO Quote of the Month SEO is a marketing function for sure, but it needs to be baked into a product, not slapped on like icing after the cake is baked." – Duane Forrester What Marketers Are Talking About Google Will Be Testing IndexNow by Search Engine Journal Google: How Long it Takes for Disavow File to Affect Rankings by Search Engine Journal Domain Age: Is It A Google Ranking Factor? by Search Engine Journal Organic Social: Content Marketing Ideas From a Pro by Social Media Examiner What I Learned After Posting on 10 Platforms Every Day for 30 Days by Entrepreneur Why SEOs Need to Invest More in Long-Form Content (and How to Do It) by Moz 10 Social Media Monitoring Tools To Help You Track What People Say About Your Brand by Content Marketing Institute 7 Things Content Marketers Told Us About Video [New Research] by Content Marketing Institute Internal Linking: How To Get It Right for Your Audience and for SEO by Content Marketing Institute Want to learn how you can get more from your online marketing? Talk to us today. Did someone forward you this? Subscribe to our blog updates. In addition to our blog at SEO-e.com, you can always drop us an email at info@seoadvantage.com or call 1-800-366-1639 if you have questions. SEO Advantage, Inc. is an online marketing/search engine optimization firm that helps businesses turn their web presence into a powerful revenue generation medium. Our clients enjoy dominance on Google, Yahoo and Bing through a suite of unique pay-for-performance search engine optimization and online marketing services implemented by a multidisciplinary team of SEO engineers, copywriters and web designers. You'll find us referenced in books such as Writing Web-Based Advertising Copy to Get the Sale and the BusinessWeek bestseller The New Rules of Marketing & PR, as well as the popular ebook The Small Business Blogging Blueprint. Visit www.seoadvantage.com.

 

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October Newsletter

October 2021

Content We Think You'll Love   How To Create a Killer Editorial Calendar (And Why) Learn what an editorial calendar is, when you need one, what the benefits are and how to create your own custom calendar quickly and easily with free downloadable templates.   Why Your Content Strategy Should Be Documented & How To Do It What is a documented content marketing strategy? Why is it important to document your content plan? Learn answers to these questions and advice on getting started.   Voice Search for Lawyers: Competing on the Newest Digital Front Voice searching for lawyers is another front on the ever-growing landscape of digital marketing. Find out why optimizing content is a key part of this battle.   The Top 2021 Legal Industry Trend: Working Remotely 2021 legal industry trends are still driven by the fallout from the COVID-19 pandemic. Find out how working remotely is still the key trend and how long it may last.   Voice Search for Doctors: Where It's At & What To Do The use of voice assistants is growing and will have a major impact on medical marketing. Learn where voice search for doctors is at and how to proceed.   Healthcare Marketing Questions to Ask in the Digital Space Success in your digital campaign depends on a good foundation, and that depends on asking good healthcare marketing questions at the outset. Learn what they are.   SEO Quote of the Month Without strategy, content is just stuff, and the world has enough stuff." – Arjun Basu What Marketers Are Talking About 5 Top Content Marketing Tips for Brands and Businesses by Later Blog The Top 100 Content Marketers To Follow Right Now by Buzzsumo 7 Ways to Use Google Trends for SEO & Content Marketing by Search Engine Journal How to Use LinkedIn Articles for Pages by Social Media Examiner Google Says Improve Content to Recover From Core Updates by Search Engine Journal IndexNow is a Major Change to Search Engine Indexing by Search Engine Journal How to Grow Your Instagram Following: A Strategic Plan by Social Media Examiner Tips and tools to get your link building campaign started by ClickMeter Blog 9 Easy Local Link Building Tactics by ahrefs Why Automated Email Marketing Is an Essential Tool for Small-Business Owners by Entrepreneur Want to learn how you can get more from your online marketing? Talk to us today. Did someone forward you this? Subscribe to our blog updates. In addition to our blog at SEO-e.com, you can always drop us an email at info@seoadvantage.com or call 1-800-366-1639 if you have questions. SEO Advantage, Inc. is an online marketing/search engine optimization firm that helps businesses turn their web presence into a powerful revenue generation medium. Our clients enjoy dominance on Google, Yahoo and Bing through a suite of unique pay-for-performance search engine optimization and online marketing services implemented by a multidisciplinary team of SEO engineers, copywriters and web designers. You'll find us referenced in books such as Writing Web-Based Advertising Copy to Get the Sale and the BusinessWeek bestseller The New Rules of Marketing & PR, as well as the popular ebook The Small Business Blogging Blueprint. Visit www.seoadvantage.com.

 

3690 W Gandy Blvd. Suite 444
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September Newsletter

September 2021

Content We Think You'll Love   An Introduction to Local SEO Strategy: What It Is & Why It Matters Learn about what local SEO is and why it's important. Find out what proven strategies should be the foundation of any business' local SEO strategy.   Is It Time for a Legal Tech Update? Watch for These Signs The need to invest in technology comes periodically for every business and law firms are no different. Here are the signs for when you need a legal tech update.   Simple Legal Marketing Budget Tips to Stretch Your Dollar Fewer than half of law firms have a defined marketing budget, making measurement impossible. Follow these legal marketing budget tips to get a competitive edge.   What Is Social Health & How Does It Impact Medical Marketing? It's the latest buzzword in medical marketing trends and it's called "social health." But what is social health? Learn what it is and how to leverage it for your office.   4 Important Local Healthcare Marketing Strategies Finding people in your geographic area is the beating heart of local SEO. These 4 local healthcare marketing strategies will help your office find new patients.   SEO Quote of the Month What separates good content from great content is a willingness to take risks and push the envelope." – Brian Halligan, HubSpot CEO & Co-founder What Marketers Are Talking About Why Does Google Replace Page Titles? by Search Engine Journal 9.5 Ways Google Rewrites Your Title Tags by Moz Google to Begin Sharing More Search Term Data With Advertisers by Search Engine Journal How to drive the funnel through content marketing and link building by Search Engine Land Why Content Marketing Is Crucial to Your Business by Entrepreneur How to Check for Plagiarism: 10 Copyscape Alternatives by Search Engine Journal The Guide to Targeted-Impact Link Building by Moz The Ultimate Guide to Digital PR by Moz 7 Winning Content Writing Tips for 2021 by Search Engine Journal (written by SEMRush) Want to learn how you can get more from your online marketing? Talk to us today. Did someone forward you this? Subscribe to our blog updates. In addition to our blog at SEO-e.com, you can always drop us an email at info@seoadvantage.com or call 1-800-366-1639 if you have questions. SEO Advantage, Inc. is an online marketing/search engine optimization firm that helps businesses turn their web presence into a powerful revenue generation medium. Our clients enjoy dominance on Google, Yahoo and Bing through a suite of unique pay-for-performance search engine optimization and online marketing services implemented by a multidisciplinary team of SEO engineers, copywriters and web designers. You'll find us referenced in books such as Writing Web-Based Advertising Copy to Get the Sale and the BusinessWeek bestseller The New Rules of Marketing & PR, as well as the popular ebook The Small Business Blogging Blueprint. Visit www.seoadvantage.com.

 

3690 W Gandy Blvd. Suite 444
Tampa FL 33611
USA

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August Newsletter

August 2021

Content We Think You'll Love   An Introduction to Local SEO Strategy: What It Is & Why It Matters Learn about what local SEO is and why it's important. Find out what proven strategies should be the foundation of any business' local SEO strategy.   What is SEO? 12 Definitions from Industry Leaders Whether you're new to the term "search engine optimization" or simply getting back to the basics of SEO, this carefully curated list of definitions will help you better understand SEO.   Best Practices for Small Law Firm Marketing Three-fourths of small law firms say it's hard to find new clients. Follow these small law firm marketing best practices to give yourself the best chance to compete.   Legal Directory Hacks: Get the Most From a Free Opportunity Specialized directories are a great opportunity and usually free. Lawyers can rely on these 3 legal directory hacks to make the most of their online space.   What is Healthcare Marketing & How Does It Differ from Traditional Marketing? What is healthcare marketing? Is it different from garden-variety marketing? Yes, there are substantive differences. Find out what they are and what they mean.   3 Tips for Healthcare Marketing on LinkedIn Healthcare marketing on LinkedIn is a valuable part of social media promotion, especially for those in B2B sales. Here are some tips to make it work for you.   SEO Quote of the Month It is essential that marketers dig deeper into search, social, local mobile data to understand how they all work in tandem to impact ranking." – Jim Yu What Marketers Are Talking About Google is Rewriting Title Tags in SERPs by Search Engine Journal How to plan SEO content that actually ranks by Search Engine Land Google Discover: 10 Characteristics of Top-Performing Content [Study] by Search Engine Journal How to Choose Pillar Page Topics by Moz 3 Powerful On-Page Optimizations to Power Up Your Content by Moz 7+ Content Marketing Writing Tips That You Didn't Learn in School by Content Marketing Institute Are Hyphens in Domain Names OK for Google? by Search Engine Journal How Storytelling Fuels Reporting Your Clients Can Get Excited About by Search Engine Journal Want to learn how you can get more from your online marketing? Talk to us today. Did someone forward you this? Subscribe to our blog updates. In addition to our blog at SEO-e.com, you can always drop us an email at info@seoadvantage.com or call 1-800-366-1639 if you have questions. SEO Advantage, Inc. is an online marketing/search engine optimization firm that helps businesses turn their web presence into a powerful revenue generation medium. Our clients enjoy dominance on Google, Yahoo and Bing through a suite of unique pay-for-performance search engine optimization and online marketing services implemented by a multidisciplinary team of SEO engineers, copywriters and web designers. You'll find us referenced in books such as Writing Web-Based Advertising Copy to Get the Sale and the BusinessWeek bestseller The New Rules of Marketing & PR, as well as the popular ebook The Small Business Blogging Blueprint. Visit www.seoadvantage.com.

 

3690 W Gandy Blvd. Suite 444
Tampa FL 33611
USA

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