February Newsletter

February 2022

Content We Think You'll Love   Understanding the SEO Benefits of Long-Form Evergreen Content Long-form evergreen content is a fundamental part of any successful SEO content strategy. Here's why… Understand the benefits.   E-A-T, Explained: Understanding How Google Measures Page Quality E-A-T is an acronym that stands for Expertise, Authoritativeness and Trustworthiness. It's sometimes confused as a specific Google algorithm or a direct ranking factor, when it's not.   Legal Advertising Rules in the United States Have you been wondering about the legal advertising rules in the United States? This article will help you understand the rules you need to abide by to avoid getting on the wrong side of the law.   Four Marketing Ideas for Dermatology Practices It's one of the most competitive fields in all of medicine, but a dermatologist can still stand out. Just start with these 4 marketing ideas for dermatology.   SEO Quote of the Month If your stories are all about your products and services, that's not storytelling. It's a brochure. Give yourself permission to make the story bigger." – Jay Baer, Content Marketer & Co-Author What Marketers Are Talking About 14 Ways to Maximize Your Instagram Video Strategy in 2022 by Social Media Examiner TikTok Content Marketing: How to Grow Your Business With TikTok by Social Media Examiner Does Content Marketing's Love For AI Make Writers Obsolete? by Search Engine Journal 25 Awesome Examples of About Us Pages by Search Engine Journal Content Marketing Priorities for B2B & B2C in 2022 by Search Engine Journal 10 Tips To Write Engaging Content Previews for Social Media by Content Marketing Institute 15 Digital Content Mistakes That Can Hurt Your Brand by Content Marketing Institute Eight B2B Visual Content Marketing Ideas by MarketingProfs 5 Key On-Page Optimizations For Local Organic SEO by Search Engine Journal The Professional's Guide to SEO: Link Building Sneak Preview by Moz Want to learn how you can get more from your online marketing? Talk to us today. Did someone forward you this? Subscribe to our blog updates. In addition to our blog at SEO-e.com, you can always drop us an email at info@seoadvantage.com or call 1-800-366-1639 if you have questions. SEO Advantage, Inc. is an online marketing/search engine optimization firm that helps businesses turn their web presence into a powerful revenue generation medium. Our clients enjoy dominance on Google, Yahoo and Bing through a suite of unique pay-for-performance search engine optimization and online marketing services implemented by a multidisciplinary team of SEO engineers, copywriters and web designers. You'll find us referenced in books such as Writing Web-Based Advertising Copy to Get the Sale and the BusinessWeek bestseller The New Rules of Marketing & PR, as well as the popular ebook The Small Business Blogging Blueprint. Visit www.seoadvantage.com.

 

3690 W Gandy Blvd. Suite 444
Tampa FL 33611
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January Newsletter

January 2022

Content We Think You'll Love   Understanding the SEO Benefits of Long-Form Evergreen Content Long-form evergreen content is a fundamental part of any successful SEO content strategy. Here's why… Understand the benefits.   E-A-T, Explained: Understanding How Google Measures Page Quality E-A-T is an acronym that stands for Expertise, Authoritativeness and Trustworthiness. It's sometimes confused as a specific Google algorithm or a direct ranking factor, when it's not.   Some Cost-Effective Personal Injury Marketing Tips Getting traction in the personal injury field is tough, especially on a tight budget. Never fear—these cost-effective personal injury marketing tips will help.   What's the Right Size for a Law Firm Marketing Budget? How big should your law firm marketing budget be? Studies indicate you aren't alone in making this decision. Learn about the factors to consider in setting marketing spend.   Four Marketing Ideas for Dermatology Practices It's one of the most competitive fields in all of medicine, but a dermatologist can still stand out. Just start with these 4 marketing ideas for dermatology.   The Top 2022 Healthcare Marketing Trends The medical industry has gone through more change than most over the last 2 years. Learn how those changes are impacting 2022 healthcare marketing trends.   SEO Quote of the Month More content is not better. What's the worst-case scenario if we slow ourselves down and do some analysis?" – Kristina Halvorson What Marketers Are Talking About This Is How AI Content Marketing Will Shake Up 2022 by Entrepreneur Top 4 Link Building Mistakes To Avoid In 2022 by Search Engine Journal KPIs & Metrics That Matter For Digital Marketing Success In 2022 by Search Engine Journal What Is A Content Marketing Matrix & Do We Need One? by Search Engine Journal How To Do Less and Get More in Every Facet of Content Marketing by Content Marketing Institute 17 Actionable Content Marketing Tips for 2022 by ahrefs blog Why the Metaverse Will Reshape Digital Marketing For Decades to Come by Adweek 7 Steps to Building a LinkedIn Content Strategy That Works by Social Media Examiner The Days of Calling on a Hotline Are Gone. Social Media is King. by Entrepreneur 4 Ways to Use TikTok for Business by Social Media Examiner Want to learn how you can get more from your online marketing? Talk to us today. Did someone forward you this? Subscribe to our blog updates. In addition to our blog at SEO-e.com, you can always drop us an email at info@seoadvantage.com or call 1-800-366-1639 if you have questions. SEO Advantage, Inc. is an online marketing/search engine optimization firm that helps businesses turn their web presence into a powerful revenue generation medium. Our clients enjoy dominance on Google, Yahoo and Bing through a suite of unique pay-for-performance search engine optimization and online marketing services implemented by a multidisciplinary team of SEO engineers, copywriters and web designers. You'll find us referenced in books such as Writing Web-Based Advertising Copy to Get the Sale and the BusinessWeek bestseller The New Rules of Marketing & PR, as well as the popular ebook The Small Business Blogging Blueprint. Visit www.seoadvantage.com.

 

3690 W Gandy Blvd. Suite 444
Tampa FL 33611
USA

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December Newsletter

December 2021

Content We Think You'll Love   Understanding the SEO Benefits of Long-Form Evergreen Content Long-form evergreen content is a fundamental part of any successful SEO content strategy. Here's why… Understand the benefits.   E-A-T, Explained: Understanding How Google Measures Page Quality E-A-T is an acronym that stands for Expertise, Authoritativeness and Trustworthiness. It's sometimes confused as a specific Google algorithm or a direct ranking factor, when it's not.   Why Legal Marketing on YouTube is Important Promoting your law practice has a lot of different components, but don't overlook the value of legal marketing on YouTube. Here's why it's important and how to do it.   How to Approach Medical Marketing on TikTok TikTok is growing rapidly and the video platform is now the seventh-largest social network in the world. Learn how to leverage this with medical marketing on TikTok.   SEO Quote of the Month SEO is a noun, verb and adjective." – Todd Malicoat What Marketers Are Talking About 10 Content Marketing Trends To Watch In 2022 [Infographic] by Search Engine Journal 100+ Content Marketing Trends and Predictions for Success in 2022 by Content Marketing Institute 7 Insights To Improve Your Content Marketing SEO in 2022 by Content Marketing Institute How Is Artificial Intelligence Changing the Face of Web Design? by Jeff Bullas 10 Content Marketing Articles Readers (Like You) Loved This Year by Content Marketing Institute How to Build Lifelong Relationship With Content Marketing by Entrepreneur The Definitive Guide to Using Guest Blogging as a Link Building Strategy by Semrush Why It Should No Longer Take 13 Pieces of Content to Convert a Buyer by MarketingProfs The ideal line length & line height in web design by PimpMyType 66 Content Marketing Statistics for 2022 by ahrefs blog Want to learn how you can get more from your online marketing? Talk to us today. Did someone forward you this? Subscribe to our blog updates. In addition to our blog at SEO-e.com, you can always drop us an email at info@seoadvantage.com or call 1-800-366-1639 if you have questions. SEO Advantage, Inc. is an online marketing/search engine optimization firm that helps businesses turn their web presence into a powerful revenue generation medium. Our clients enjoy dominance on Google, Yahoo and Bing through a suite of unique pay-for-performance search engine optimization and online marketing services implemented by a multidisciplinary team of SEO engineers, copywriters and web designers. You'll find us referenced in books such as Writing Web-Based Advertising Copy to Get the Sale and the BusinessWeek bestseller The New Rules of Marketing & PR, as well as the popular ebook The Small Business Blogging Blueprint. Visit www.seoadvantage.com.

 

3690 W Gandy Blvd. Suite 444
Tampa FL 33611
USA

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