SEARCH ENGINE OPTIMIZATION: 3 Steps You Should Take Before Linking to another Site

Dear blog readers,

Welcome to your issue of the SEO Advantage newsletter. You'll find access to our articles covering the latest industry news as well as tips and knowledge you can put to use right away. As usual, we'd love to hear your thoughts. Just click through to comment, hit reply to email us, or call 1-800-366-1639 to speak to one of our online marketing specialists directly. And have a great month!

3 Steps You Should Take Before Linking to another Site

2011-07-12 21:08:48-04

Anyone in the business of optimizing websites for search engines knows the importance of links, which Google and other search engines view as a vote of confidence in your site. Aside from including unique, high-quality, relevant content on an easily crawlable website, link building is perhaps the most important task for building high search engine [...]
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How Minor Tweaks to Your Headlines Can Boost Conversions

2011-07-21 10:14:49-04

Recently, I had the pleasure of once again watching a webinar from Marketing Experiments, this time on headline optimization. The research firm, who also produces Marketing Sherpa, regularly shares their findings with online marketers to help us perfect our craft. For this webinar, the research team at Marketing Experiments focused on headlines. Headlines constitute the [...]
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Getting Wisdom from the True Masters of Social Media

2011-07-29 17:16:59-04

Understanding how to use social media to your best advantage requires not only a big investment in time, but lots of reading, watching and testing. As social media marketers, we're naturally always looking for who is doing things right…considering how new social media is, finding the big success stories and seeing how you can apply [...]
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SEO Advantage, Inc. is an online marketing /search engine optimization firm that helps businesses turn their web presence into a powerful revenue generation medium. Our clients enjoy dominance on Google, Yahoo and Bing through a suite of unique pay-for-performance search engine optimization and online marketing services implemented by a multidisciplinary team of SEO engineers, copywriters, and web designers. You'll find us referenced in books such as Writing Web-Based Advertising Copy to Get the Sale and the BusinessWeek bestseller The New Rules of Marketing & PR, as well as the popular ebook The Small Business Blogging Blueprint. Find out more today. Visit www.seo-advantage.com, call 1-800-366-1639 or email us here.