Tuesday, January 23, 2018

January 2018 Newsletter

SEO Advantage, Inc. January 2018

Hi Blog,

Here are the recent highlights from the SEO Advantage search marketing blog and general industry news.

SEO quote of the month

“ The objective is not to “make your links appear natural”, the objective is that your links are natural. – Matt Cutts, Google

Content we think you'll love

How to Optimize Your Content Based on Google’s Own Editorial Guidelines

In case you missed it, Google quietly released their developer-documentation style guide for open source documentation projects in September 2017, ... 

3 Tips to Make Sure Your Medical Website Content is Readable

Creating high quality content for medical websites can be tricky. You have to walk the fine line between being conversational (putting your current patients and potential patients at ease) and informational (providing scholarly, accurate medical information). In fact, many feel that...

3 Common Questions About Law Firm Marketing & Keywords

Dialing in the appropriate online marketing techniques can be difficult, regardless of your practice areas or geographic market. As lawyers prepare their online marketing strategies, common questions tend to crop up. Here are three questions we commonly get asked by lawyers and attorneys...

15 Content Marketing Trends to Expect in 2018

As a native Floridian, I grew up watching local news and marvelling at how wrong they could be about the weather. Whenever I got caught in a tropical ... 

Happy Halloween: My Very Own SEO Horror Stories

Google “SEO Horror Stories” and you'd see so many out there. Google burning the BMW website back in 2006 for inflating rankings is one of ... 

The Ultimate Guide to Finding the Perfect Featured Blog Image

Best practices for choosing a blog post image that connects, compels and captivates your audience If a picture is worth a thousand words, then ... 

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