  Dear blog readers, Welcome to your issue of the SEO Advantage newsletter. You'll find access to our articles covering the latest industry news as well as tips and knowledge you can put to use right away. As usual, we'd love to hear your thoughts. Just click through to comment, hit reply to email us, or call 1-800-366-1639 to speak to one of our online marketing specialists directly. And have a great month!
5 Common Mistakes that Stop Press Releases Cold
| | 2010-11-04 16:45:49-04 Writing press releases to announce an event or upcoming special at your company takes time and much thought. Remember, you're not trying to sell something necessarily but rather inform journalists, bloggers and other media of something at your company that may be of interest to their readers. Well written press releases can be an invaluable tool [...]
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| SEO Advantage Added to List of Top Content Creation Firms
| | 2010-11-08 17:54:26-05 Tooting our horn and saying how great we are isn't one of our favorite things to do. We just like creating functional websites that look great, include lots of informative content and rank high in the search engines. But sometimes, we do like to announce when others recognize us for these attributes. Topseos.com is an independent authority [...]
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| Ways You Can Still Use Frames and Have High Rankings
| | 2010-11-10 14:19:32-05 One of the tenets of good site architecture is avoiding frames. While they may look nice, they've only spelled trouble in the past from an SEO perspective. If you have a bunch of great content wrapped up in frames, nobody would be able to find it since search engine spiders could not crawl frames. That is [...]
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| 4 Components of the Marketing Funnel and how they relate Social Media Channels
| | 2010-11-16 09:57:25-05 Anyone with a cursory knowledge of marketing is aware of the AIDA funnel – Awareness, Interest, Desire and Action. Even in the age of SEO and social media tools like Facebook, this marketing funnel is still extremely relevant although some slight modifications are required. Each section of the AIDA funnel represents an important component of your [...]
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| 8 Ways you can safely sell Links on your Website
| | 2010-11-23 17:01:25-05 If you've had a blog for awhile, you may be getting inquiries from potential advertisers and others about paid links. It's one benefit of building a blog for the long term – others will pay you for advertising links. As you can imagine, this can become quite lucrative over time. In many respects though, Google frowns upon [...]
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| Usability and your Website – Make Sure Your Website is Easy to Follow
| | 2010-11-30 16:34:18-05 In recent weeks, I've begun exploring the concepts of usability and how they relate to the web. While we constantly evaluate sites for clients for ease of use among other things, I hadn't spent much time discussing the concept of usability on our blog. In short, a site with good usability is able to answer four [...]
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| About SEO Advantage
SEO Advantage, Inc. is an online marketing /search engine optimization firm that helps businesses turn their web presence into a powerful revenue generation medium. Our clients enjoy dominance on Google, Yahoo and Bing through a suite of unique pay-for-performance search engine optimization and online marketing services implemented by a multidisciplinary team of SEO engineers, copywriters, and web designers. You'll find us referenced in books such as Writing Web-Based Advertising Copy to Get the Sale and the BusinessWeek bestseller The New Rules of Marketing & PR, as well as the popular ebook The Small Business Blogging Blueprint. Find out more today. Visit www.seo-advantage.com, call 1-800-366-1639 or email us here.
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